25 Years of RINGANA

RINGANA, a multinational brand for beauty care & nutrition supplements, celebrated their anniversary. They invited their “Fresh Partners” from more than 30 countries for a special hybrid experience.

The creative baseline for the event was “25 Years – Ingredients for the future”
The ingredients:
core values of RINGANA
ingredients of their products
more than 100.000 Fresh partners

this baseline was implemented in all aspects – event ci, plattform, show structure, communication on SM.
They even implemented the “ingredients” concept in their general communication afterwards

Innovations:
Fully “virtual production” – planning every camera angle and framing for the before it even happened in realtime 3D.
Special 3-stage-setup – shift the focus in every scene.
Co creation of internationally renowned TV director with event director that combined TV accuracy with event emotions
room concept that fully changed the whole salzburg arena for each part. The room was used in 3 different directions for the show, the break and the party.
a virtual hybrid charity run where you could participate online and offline. online with audio stream and live tracking of the personal run via the platform

DACHSER – General Leadership Meeting 2021

An event with a storyline introducing the new CEO & his team. Five sets connect values, operations & vision. A digital event, interactively initiating a new, more agile culture. Then – a digital show.

We decided for five settings that connected the values with the operations and vision. Dynamic camera movements, scenic transitions, media and emphasis on AR: we staged all protagonists dynamically and individually in their context.

Furthermore, we developed our interactive platform (onIT) specifically for this event. It offered a home for the guests and an interactive, visually extending framework.

The first day was about the connection of the settings: a three dimensional, emotionally staged award ceremony – with an interactive floor projection, performers, lighting, video and the applause of the digital guests – interactively transmitted into the space.

On the second day we addressed the new strategic paths. The precisely staged protagonists, the interaction of the guests, the strategic settings, the way of addressing the future – a starting signal for an integral communication process. Not just an event – but a relevant element for strategic storytelling overall.

HHS – Hamburg Hemophilia Symposium

We transformed a formerly live two-day symposium with eight presentations, an award ceremony, and various discussions into a digital, interactive, very dynamic meeting of experts in special locations.

These days digital events are often put into a studio, resulting in sitting or standing “talking heads”. We instead used a setting that had a kitchen, a studio with two settings, an outdoor area and a gondola on the rooftop. From session to session, we switched the setting, moving with the camera around, inviting the audience to explore the setting, as well as inviting them for a wide variety of interactions – content based, but also with a digital applause, counting the “applauses”.
Instead of a dry and “propper” design, we used a sketched aesthetic, allowing for fun storytelling and transforming this aesthetic also for the content collection on a chalk wall, generating common results.
Transforming a two-day digital event into real fun with all elements!

BAYER // CAPITAL MARKETS DAY 2021

At a Capital Markets Meeting, the top management informs their investors about the company´s potential. Unfortunately, due to the pandemic, it could not take place live as usual.

Starting with the idea of using the space solely as a backdrop, Bayer instead decided to use the entire area with its several corners and cubes to give each member of the team an individual spot for their presentations. With this, the online audience was able to explore the entire space by following each of them individually.

For this we needed an authentic moderator that walks us through the space, from one point to the other, accompanied by a moving camera.
Even the shared content became part of the environment.

A branded, digital platform was offered to host this digital journey. The viewers were able to interact with each other, with the top management and furthermore could experience all content and presentations shown.

It was not about copying a live event into the digital world. Instead, we created an authentic, dynamic environment, giving the audience the feeling of being an active part, following the movement through space, speakers and content.

EDP’s Global Employee Meeting

In just 2 months, the pioneering and innovative concept MADE OF US was created for one of the largest corporate events held in Portugal: the EDP’s Global Employee Meeting.

The transformation of one of the biggest showrooms in Portugal into a 180-degree immersive experience, with a pioneering scenography that resulted in an authentic sensory journey through giant screens that went around the ceiling of the room with mapped projection, to which were added two main stages. Before entering the main room through illuminated tunnels, employees had the opportunity to experience several activations. From Glam Cam activities to a Solidarity Library, where participants donated nearly 400 books to the social project “Na Rua com Histórias”. Other solidarity initiatives were present, such as the donation of surplus catering to Refood, and the donation of a year of free energy to two institutions that were voted by employees during the event. How did this last initiative work? During the two days of the event, every time employees clapped, a device would capture the energy of the clapping and the total amount was converted into kW of energy donated to the institutes.

Pensar Maior 2019, Fidelidade

This event takes place every 2 years, bringing together Fidelidade’s workers and partners from different parts of the world, with the main goal of discussing and sharing the company’s strategy.

From the “Think Bigger” concept we switched from the classic stage to what we call the “BOX”, which provided an immersive experience throughout the event! A three-dimensional projection box, with 42×22 meters in size, a resolution of 12.287×9.578, approximately 118 million pixels and 420,000 lumens. All projected content was created from scratch, specifically for the BOX format. All in all, 7 agencies were responsible for creating and producing the contents for the speakers, ensuring that they explored the box potential to its fullest. Since the projected content was tailor-made, and to ensure that everything was pixel perfect, prior to the event we built a small replica of the box, to test all the contents and fine-tune editing details.

Oriflame 2019 Gold TAA Conference

Annual Oriflame Gold Conference for TAA region – 3000 top sales consultants from Turkey, Asia & Africa. 6-Day program with approx. 50 events happening in Stockholm. Carbon footprint neutral event.

• Linking the company’s core values (Togetherness, Spirit & Passion) to the all activities happening day by day
• Showcasing the Swedish culture & heritage in many of the activities, such as: in the artistic section of the Business Rally, during the Four Seasons Gala Show, during the historical city walk (to allow participants to experience Stockholm and also to visit historical places important for the company)
• Using bracelet technology (combining new technology with sustainable and recycled materials) throughout the program that allowed participants cashless transactions (in the purpose-built Oriflame Hub) and to be easily identified by event organizers
• Execution of the program using only sustainable solutions & sources (i.e. no car/bus transport, sustainable F&B, giveaways made out of recycled materials, e-cars for short VIP transfers, branding items made out of plants and rented materials, water stations)

Anything is Possible – Rise in Dubai 2019

Celebrating APAC’s achievements; 160 leaders, 10000 top ABO’s, Amway’s 60th. Propelling into broader visions, setting the team’s new goals, delivering thrills and the wow factor to the finest detail.

RISE DUBAI 2019 ANYTHING IS POSSIBLE.  For 9PM the concept and live implementation of the project has been: the sky has no limits!
It all starts from a symbolic and concrete position of conquered height which, if willing, can be overcome beyond imagination.
Narration is consistent in every second and detail, both on the stages and in spaces.
Security brief by Emirates cabin crew: on the 126 mt LED, Amway’s A380 takes off flying above 10000 audience with the coaching of 3 actual astronauts – the power of “believe” is in the team.
On 63 screens, space is the new possible with Sir Richard Branson, living proof that if you can think it, you can do it.
All 11 flags choreographed by Uffizi flag-wavers followed by 20,000 cocktails by Bruno Vanzan, Maestro Loprieno’s Orchestra perform National songs, talent & VIP photo session, crews set the new stage in 45′, close with a “wow!” performance by Katy Perry.
Her “Rise” song & motivational videos added exclusivity in communication for one year.

SAP NOW 2019

A B2B event, with premium content, meetings, experiences & networking. It’s the calendar’s highlight of all enterprise software & services users, to accelerate SAP’s partners business.

A complete circuit of experiences provided by companies and always powered by SAP.
The whole pavilion was completely redesigned into a true circuit, making SAP NOW a genuine event of experiences. Always showcasing an X-Ray of how SAP works behind the scenes to create great experiences of all kinds.

Universo Ferrari

A 360° communication, engagement platform 4 all stakeholders.
10,000 m2 hosting a month of full immersion,in everything that Ferrari represents.
An immersive show-journey.

An IMMERSIVE TUNNEL of sounds and images, leading to a dimension of power, beauty, passion, speed and heroes
A SHOW ON THE HISTORY of Ferrari from the foundation of the Scuderia, which 90 years ago established the sporting DNA that has accompanied the brand ever since
A SPACE SHOWCASING THE VALUES of excellence (technology, craftsmanship, design, passion) that make the Brand the world leader in its field
A perfectly recreated OFFICINA CLASSICHE (Ferrari Classiche Authorised Workshop), providing an insight into a heritage to be protected, with interactive access to the archive of designs of Ferraris that were never produced
A SHOW based on the Ferrari Owners community, featuring images from the Racing and GT worlds in central cyclorama projections
A DOUBLE REVEAL of two new spiders, presented opposite each other against two scenic backdrops, and revealed using rotating platforms
The entire Ferrari range and anEXHIBITION STAND with access to the outside area overlooking the Fiorano track

HAIR IC.ONE 2019

Show of Hairstyling to present the last trends of the sector at a professional level. Involve and excite the audience, transmit the know-how in a spectacular and surprising way.

The world hairstyling icons have shined like stars on stage to guide professionals, present at the event, towards the new hairstyling trends.
The star became the emblem of the show, characterizing the overall communication: from the logo event to the stage, till the videos content and the artists performance.
After an opening video, the welcome speech of the General Manager of Oréal Professionnel has launched the emotional video. Entrance to the stage of La Pina and Diego, hosts of the event, who kicked off the main part of the show: the alternation of the greatest international artists of Beauty. Many different worlds, ever-changing settings and spectacular performances, created ad hoc for each hairstylist on stage. The event ended with a dj set and a barman freestyle.

Qatar Science & Technology Park 10th Anniversary Celebration

The 10th anniversary of Qatar Science & Technology Park (QSTP) was the first major anniversary celebration in the fledgling research, development & innovation sector of the emerging nation of Qatar.

The event captured the curiosity of its 300 guests by welcoming them with an exhibition showcasing innovations and achievements from the QSTP members along with national and international partnerships. At the heart of the ceremony: a purpose-built setup for the official part with speeches, films and a custom-produced interactive 4D show production.. The main screen, used for films, motion graphics and live feed, was aligned with a 3D projection mapping on the building façade to form one giant media canvas for the interactive show production. The show named the “innovation machine” featured innovative elements:
– Combination of main screen and 3D projection mapping for an integrated media surface
– 4 performers with a dynamic choreography interacting with media content on different physical levels
– A motion tracking system combined with real-time content rendering & synchronized lighting effects allowing the performers to direct the content for an immersive and seamless show experience