This corporate event was fully digital and aimed to gather the 19 000 employees of Pernod Ricard group around a strategic plenary, many business sessions, brand activations and gaming experiences.
The creative idea was to recreate in 3D the island of Les Embiez, to host the event. Several hotspots with different function and content were displayed on the platform with both live events and on-demand content, as well as real gaming experiences to engage audience.
A fully immersive introduction video to start the event
1 plenary kenote in XR, translated in real-time in 11 languages
1 Awards Ceremony broadcasted, translated in real-time in 11 languages
+30 exclusive brand activations on the evening
+40 business meetings, mandatory or on-demand
A personal agenda to build and customize
An avatar configurator
A match match-making engine to suggest participants in the bars
many games: a virtual pétanque, an S&R trail
4 virtual 3D bars, with a 360° navigation, chats, teams apero
A brand game in 360° navigation to find 30 hidden brands with
Over the 2 days, attendees could make their own agenda in addition of the 2 mandatory lives (the keynote and the Award Ceremony).
Annual convention of 2 parts: for 80 team leaders from 8 CEE countries and 500 Russia&CIS employees. Traditional incentive/sharing/strategy planning meetings – but held online for the first time.
In order to let every employee feel valued, the company hosts large scale internal events. For instance, they would host a 3-day-long summit every year, with speakers, team building activities for 700 people.
With safety measures in mind, the company started looking for new ways to arrange the summit.
For the first time the client decided to hold an online event – and we were to ‘translate’ a 2-days convention program to online broadcasting, create the sense of a united team and deliver that feeling to every viewer with energizing TV-like screen picture
Our main creative effort was to prepare the materials for demonstration. We updated the presentations approach, transforming overcrowded with information slides into concise videos – to create a more involving, TV-like energetic screen picture.
In only 1 month we managed to reshape and redesign performances for all the speakers. We spent hundreds of hours going over the materials, rearranging and rehearsing material with them.
Covid-19 changed a 2-day congress into a month of inspiration with 107 (!) digital events, in which 11 ministries and 3 government organisations shared interdepartmental knowledge on innovation.
For the programming of INNOvember, representatives of more than 60 organisations worked together to create over 100 substantive sessions.
In August an online teaser campaign was launched (on Linkedin, Facebook, Instagram, Twitter and through internal communication channels such as newsletters, websites and digital newspapers) to recruit speakers to lead the sessions, pick up topics and get potential viewers excited.
We started with a live online opening conference in which the necessity of innovation was discussed with the government, the Dutch Startup community, science and society. The innovative month ended with NAnovember, in which we briefly looked back but above all looked forward to the future.
On a special platform, the insights and registration videos are shared. A special matchmaker tool, based on an algorithm, was created based on the interests and background of the participants, in order to facilitate a personalized programme, connections and potential work relations.
A virtual experience throught a videogame. Their misión? To return the energy to “Unstoppable Territory” How? With the help of the participants and the 3 avatars that represent the company teams.
Our creative department wanted to take advantage of the hundred percent virtual evento format to transport the spectator to a fantasy world inside a videogame. In order to motivate all the employees and bring them to a new state of high performance, we suggested the concept “Next Level”, directly related both to our video game and to the company´s objective.
Hybrid event backed by AR, MR, and XR technologies for employees and partners, broadcasted on social media streams. A business show with online game-like presence effect in real time mode.
It was hybrid in hybrid event. 50 top-partners participated offline and were part of the first innovative business show about IEK Group. Thus the guests became part of the concept following the director’s instructions. As the participants told us later they felt the magic of cinema. They saw speakers as part of the online game. Every speaker had a location created for him on the Unreal Engine. They could move inside the location, crane tracking made it look realistic. We used one of the leading technologies – XR (extended reality), all the speakers’ presentations were transformed into AR objects (to do that we refined all the content and prepared speeches for them). Guests onsite saw them on the screens with online translation.
The one-week event held regularly since 1881 celebrates the Real presence of Christ in the Eucharist according to the teaching of the Catholic Church.
The event was held in 23 locations in Budapest, Hungary. Because of the special nature of the event we implemented several unique installations and solutions.
IAA MOBILITY is the leading global plattform for mobility of the future. It applies innovative concepts for B2B and B2C to experience and discuss mobility solutions (trade fair grounds and city center
In order to cater to the changed needs of our new, expanded target group, the technology-driven cross-industry mobility stakeholders, we felt the need to re-invent the concept of tradeshows per se – by turning it upside down and creating a new holistic mobility industry event. Thus, we designed a mobility show, that fits into today´s changed reality, shaped by climate-change and sustainability efforts, social movements and the digital shift. The exhibition area was no longer limited to trade fair grounds: The entire inner city of Munich was turned into an additional event space in order to make the new mobility concepts as tangible as possible for the general public. To encourage thought leadership and collaboration instead of a pure brand self-staging, we limited the sqm-size per booth and created additional content-driven engagement opportunities. Furthermore, we went all hybrid with the onsite event to extend the range of event experience digitally and reach a wider target group.
What to do with the event awards during COVID-19? Go online? But we exist for LIVE events, so the nominations, a moment of joy, HAD to be LIVE. Welcome to the Gouden Giraffe Drive Thru!
Due to restrictions for live events, the creativity was more or less forced. We choose a drive-thru concept. We asked clients and agencies to carpool together in one car. The Gouden Giraffe has 6 categories, hence we created 6 ‘stations’ to drive through. Each station was an experience on its own, and each experience ended by announcing the nominees in that category. This way they got the love, the VIP treatment and one big surprise. In other words, the cars drove into the event venue DeFabrique where another surprise experience waited behind every corner. Cars were washed, dancers and music appeared from everywhere, drinks and bites were served, and the best-known magician of the Netherlands gave a personal performance. The nominees were announced in their own love poem read by chief editor Sjoerd from organizing client EventBranche.nl at the end of each mini-experience.
We literally created 6 small events within one concept. Resulting in smiles, tears and excitement in every car…
The G20 Summit, held in Rome on October 30-31, is the final stage of the annual work performed in ministerial meetings, working and engagement groups, during the first Italian Presidency.
The G20 is an itinerant event with an official format and a notable ceremonial for marking predefined times with tight deadlines. An annual appointment that allows a variety of characteristics related to the participants’ role to coexist, giving rise to the richest and most articulated of institutional events.
The complex organizational mechanism required for the event’s planning, production and management may suggest that there is no room for creativity, but this is not the case!
Because pre-existing spaces, some of them historical, were adapted to exact functions, even different from their original ones, the creativity rate of the Rome Summit was quite high. The entire Eur District of Rome was “colonized”, also hosting numerous exhibitions to enhance the made in Italy and the Italian territory.
DIGITAL X – Europe´s leading digitalisation initiative. Our aim: to reach more than 20.000 participants live. Not in an isolated exhibition hall with artificial worlds but in the heart of cologne.
With DIGITAL X 2021 we had a strong vision to revolutionize the congress and event market. With a new concept that brings people together in their natural environment: restaurants, cafes, bars, theaters, etc. to join Europe´s largest Businessfestival live in Cologne. In times of the Covid crisis, a vision that has raised many questions. How to bring more than 20.000 people together – live? 3 months later the vision became reality: more than 20.000 participants joined DIGITAL X 2021 live on an area of 2 million square meters, 5 stages with nearly 300 Topspeaker, 100 locations, Entertainment acts, Food markets etc. The result: outstanding press feedback across all media. Talk of Germany – and Europe. The world exhibition of digitization. DIGITAL X 2021 was the defining topic on LinkedIn, in online- and specialist magazines and in the tabloid media. DIGITAL X 2021 dared to do something that no one previously thought was possible.
On 6 + 7 October, eBay put out live broadcasts: via 3 channels full of inspiration, expertise, networking and entertainment, the sellers could access eBay know-how, plus 20 days of content on demand.
#WeAreOpen: We focused on the inclusive experience and one-on-one interaction with the brand to deliver an authentic glimpse behind the scenes.
eBay opened its doors to give the German seller community direct insights into the heart of the brand. During the two-day event the entire eBay campus in Dreilinden was transformed into an interactive broadcasting centre and the eBay team members were the stars of the show.
Welcome to eBay Open 2020.digital! One event. Three channels. 20 hours live on air. Plus 20 days on demand!
A digital kick-off for 1700 employees presented as a 40-minute action-thriller set in the world of Sopra Steria. It depicts how two heroes save the day with help from colleagues and their technology.
When we started to plan this event, we had become quite proficient in planning and executing digital events. Our events had evolved from simple webcasts to high quality digital events inspired by tv-entertainment like late night shows. Now we wanted to push the boundaries of digital events even further and decided on making a movie: A fictional movie that revolves around Sopra Steria, integrating messages from the management, Sopra Steria projects and technology, and where the red thread is Sopra Steria´s main purpose: digitalization and transformation. Furthermore, we wanted to engage the audience in an online escape game as part of the movie plot. In the movie the protagonists get trapped and reach out to the audience with a video message, telling them to help them out of captivity. After one hour of teamwork, the teams had made the task, and the movie continued ending in a big finale with the CEO rappelling down the façade of their office building, and capturing the antagonist.
