Google Planet Pixel

A B2B Product education & training event with two activations at Elkjop Campus, the Nordics biggest annual electronics gathering with 5500 employees & 150 + suppliers who meet for two weeks.

Join us on a journey through the Google Universe to Planet Pixel! A chance to touch, feel, see and hear; life in the Google Universe.

For the classroom training participants were welcomed by Googlers in full astronaut gear & completed the “worlds fastest” astronaut training. Participants were given their own Pixel phone & Fitbit watch, both were tools needed to complete the mission. The recruits were seated in glowing chairs & watched curated content such as takeoff sequences, funny Google commercials & product videos.

At Planet Pixel they entered a mesmerising futuristic planet filled with custom designed flowers, creatures & mother tree who was also their Google assistant. The planet was filled with bespoke space elements in four different zones, the recruits used their Pixel phones as their tool to navigate, communicate with “locals” & discover the planet by using key features & functions. Our Googlers were there to guide, answer questions & keep up the fun energetic learning!