Bea World Festival
New Dacia Duster Roadshow 2018
  • Roadshow
  • Use of Technology

New Dacia Duster Roadshow 2018

Nationality:
Turkey
Client company:
Groupe Renault
Organising company:
dsm group
Year:
2018

The Event

In the beginning of 2018 spring , brand-new SUV Dacia Duster took the place for automotive industry. Groupe Renault & dsm group came together to create something new and extraordinary. Unlike the other roadshows done before , As a dsm group , we put more technology and experience in test drives. With great combination of Virtual Reality and Mix Reality , guests who have visited Roadshow to test new Dacia Duster ,they have left with a first in the world experience.

As a dsm group , we have tried to put more technology and experience in test drives. With great combination of Virtual Reality and Mix Reality. Guests who have visited Roadshow Area to test new Dacia Duster ,leave with a first in the world experience.