Samit Garg

Samit Garg is the Managing Director & Co-Founder of E-Factor Experiences Ltd., an experiential firm that enjoys a near-mythological status for crafting transformative, enviable experiences across the globe.

Distinctive, revolutionary, bold, and larger than life are qualities that define Samit's approach to creating experiences that consistently push the boundaries of the industry. A pioneer in organizing India's luxury events market into a well-structured ecosystem, he has led landmark projects across culture, tourism, entertainment, and global events, including India's participation at the World Expo.

He is also the force behind original experiential IPs such as Shiva Immersive and The Bridal Retreat, alongside several national and international tourism initiatives developed in collaboration with state and central governments. His work is driven by a belief that culture should be experienced, not merely observed.

Beyond E-Factor, Samit serves as the President of the Event & Entertainment Management Association (EEMA), India's apex body for the events and experiences industry, leading the transformation and growth of the country's creative economy. He also contributes to Destination Promotion Bureaus, business forums, and government committees.

At the core of his vision is the belief that the economic potential of natural, sporting, and cultural assets can be unlocked by moving beyond static museums and galleries to create living experiential spaces, new marketplaces, and cultural landmarks that connect traditional ecosystems with the modern world.