Christian Heubner

Christian Heubner is Director Experience Communications at the Volkswagen brand, where he is responsible for the strategic development and global execution of international media and brand experience formats. Having joined the Volkswagen Group in 2008, he has held a variety of leadership positions across corporate, sports, international and product communications at both Volkswagen and Škoda Auto.

Throughout his career, he has combined strategic communications with the design of live experiences that connect brand and communicators in innovative and meaningful ways. His responsibility spans global product launches, international press events and experience-driven communication formats.

With almost two decades of international communications experience, Christian brings a holistic perspective on creativity, innovation and business impact to the role as President of the BEA World Festival Jury.