Biography
Alex Safonov has spent 25 years in events – long enough to have made every mistake in the book and somehow still won five BEA World awards. Starting from the very bottom of the industry, he worked his way through catering, agencies, and the corporate world, including Microsoft, Oriflame, and MONAT. A 12-year jury veteran, he is known as the Simon Cowell of the BEA jury: hard to impress, sharp in his questions, and absolutely no fun if your entry is mediocre.
Other jury members
Audi China
Alexander Blackie
AEVEA
Ander Bilbao
The LEGO Group
Andrea Faflíková
EVA Alliance
Angeles Moreno
Snapchat
Azza Hegazi
Volkswagen
Christian Heubner
DNB Bank ASA
Christoffer Sapienza
British American Tobacco (BAT)
Daria Dolnova
IDEA, Independent Dutch Eventmarketing Association
Dion Janssen
Campari
Edoardo Collu
AMPRO
Felipe Malta
