Biography
Florent has spent his career at the intersection of sport, culture, and brand. After almost a decade at adidas, he has successfully led large-scale campaigns and iconic activations including Paris 2024 Olympics & Paralympics. His work connects global and local audiences with bold storytelling and meaningful experiences. Florent also finds passion and pride in blending brand and social impact, proving that through sport we have the power to change lives.
Other jury members
Audi China
Alexander Blackie
Monat Global
Alexander Safonov
AEVEA
Ander Bilbao
The LEGO Group
Andrea Faflíková
EVA Alliance
Angeles Moreno
Snapchat
Azza Hegazi
Volkswagen
Christian Heubner
DNB Bank ASA
Christoffer Sapienza
British American Tobacco (BAT)
Daria Dolnova
IDEA, Independent Dutch Eventmarketing Association
Dion Janssen
Campari
Edoardo Collu
