Bea World Festival
TransferWise Summer Days 2019
  • Incentive/Team Building

TransferWise Summer Days 2019

Client company:
Organising company:

Category Winner

2ndex aequo Incentive/Team Building

The Event

Revolutionary money transfer startup epic internal teambuilding event. Diverse and uniting at the same time. Good parallels from core business objectives.

Concept from values and product messages – It all began with Transferwise launching their card and boarderless account which is meant for … well all sorts of people actually. It’s a word play what begins with “For …” and ends with “people”. The middle part is free to fill. For the wolrd is a village people. For the jetlag people. For the live in london for a week people. etc.
We wanted to create an event which would match the same communication idea. We called it “For flying the fast flag People.” BTW, fast flag is a symbol of TransferWise.

Program diversity solution – An other important creative solution was to hold a team-building event for 1300 that would be uniting and diverse at the same time. So we changed the whole understanding of summer days program and divided it into 6 smaller team-building events, uniting them again in the evening through videos presented to everyone at the same evening.