Jessica Stahlbom

Jessica Ståhlbom is an experienced marketing professional with a strong background in developing and executing strategies that drive brand growth and engagement. She specializes in creating impactful campaigns that connect with audiences, strengthen brand positioning, and support business objectives. With a passion for combining creativity and data-driven insights, she excels at managing multi-channel marketing initiatives, enhancing customer experiences, and building lasting client relationships.

An award-winning project must: Stand out through a powerful idea that is both original and relevant. It should not only demonstrate creativity but also deliver measurable impact — whether in changing perceptions, driving engagement, or creating meaningful connections with its audience. The best work balances bold creativity with strategic purpose.

My advice to the nominees: First - congratulations to your nominations! Stay true to the core of your idea. Great campaigns don’t need to be overcomplicated — clarity, consistency, and authenticity will always resonate. Present your work in a way that highlights both the creative spark, to also create engagement and the real-world results it achieved.

 What does respect mean to you? Respect means valuing different perspectives and recognizing the effort, passion, and craft behind every piece of work. In advertising, it’s about listening, collaborating, and treating ideas — no matter where they come from — with openness and fairness.