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BEA WORLD FESTIVAL 2025: DELOITTE TO CHAIR THE JURY FOR THE 20TH ANNIVERSARY OF THE GLOBAL LIVE COMMUNICATION AWARD
The BEA World Festival celebrates its 20th anniversary with a milestone edition that looks toward the future of experience marketing and brand communication.
Presiding over the 2025 international jury will be Gonçalo Oliveira, Director – Brand, Communications & Marketing and Strategy & Business at Deloitte, bringing the strategic insight and forward-thinking vision of one of the world’s most influential consulting firms.
This year’s jury brings together over 45 professionals from more than 20 countries, representing the most influential brands and industries across the global experience landscape.
From beverage to automotive, luxury to technology, finance to communication, the world’s leading players will evaluate and celebrate the most innovative and impactful projects of the year.
Among the represented brands are Heineken, BMW, Microsoft, Lamborghini, Michelin, SAP, Nespresso, The LEGO Group, adidas, Volkswagen, Škoda, IVECO, Samsung, UEFA, Nokia, Ericsson, L’Oréal, Mastercard, Bayer, Siemens, Campari Group, and the International Olympic Committee (IOC) — alongside key industry associations such as AEVEA, EEMA, AMPRO, IDEA, BEIC, TUED, and LiveCom Alliance.
Supporting the President, the Vice Presidents of the Jury are five outstanding professionals who have made history at BEA World over the years:
- Guilherme Bailão, Brand Experience & Sponsorship Director, Heineken Group Brazil https://beaworldfestival.com/jury/guilherme-bailao/
- Stephanie Dubois, Head of Global Event Management, SAP https://beaworldfestival.com/jury/stephanie-dubois/
- Andrea Faflíková, Director, Communications, Global Corporate & Brand Communications, The LEGO Group https://beaworldfestival.com/jury/andrea-faflikova/
- Luca Favetta, International Council Board Member, World Tourism Forum Institute https://beaworldfestival.com/jury/luca-favetta/
- Alexander Safonov, Global Event Director, Oriflame Cosmetics https://beaworldfestival.com/jury/alexander-safonov/
Together, they embody the spirit of BEA World — creativity, collaboration, and excellence — guiding the evaluation process with their experience and international perspective.
As Jury President Gonçalo Oliveira (https://beaworldfestival.com/jury/goncalo-oliveira/) stated:
“Combine innovation with excellence in execution to create great impact and engagement.
Address the challenge, deliver measurable results, and create meaningful value for stakeholders. Be bold!
It’s about recognizing the interconnectedness of our industry and acting with integrity towards everyone that contributes to its success. Use empathy as a second skin!
BEA World Festival celebrates the power of storytelling, shared experiences, and emotional connection to showcase the best event creativity on a global scale.”In this special anniversary year, the festival also renews its commitment to a more conscious future with the claim “LIVE. WITH RESPECT.”
It’s an invitation to live creativity and communication with respect — for people, for the planet, for diversity, and for the authentic value of shared experiences.
Because only through respect can the events industry continue to evolve, becoming more sustainable, inclusive, and human.
BEA World Festival 2025 – LIVE. WITH RESPECT.