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UK – TRO INTRODUCES EMOTION ANALYTICS TO MEASURE THE IMPACT OF EXPERIENTIAL MARKETING THROUGH BMW GOODWOOD ACTIVATION

Experiential agency TRO, part of Omnicom, is showcasing a new approach to measuring the impact of…

ITALY – ITALIAN CONFERENCE TOURISM GREW BY 6.4% A YEAR SINCE 2022

The Confindustria Conference Centre in Rome yesterday hosted “The value of the meetings industry: interpreting…

BOSNIA ED ERZEGOVINA – THE FIRST CHAPTER OF EXIT TO MONTENEGRO COMES TO A CLOSE IN ULCINJ

The first chapter of the EXIT to Montenegro festival has come to a spectacular close on Long…

GERMANY – VOK DAMS BRINGS THE LIVE MARKETING PERSPECTIVE TO THE AI BIENNALE 2026

Colja Dams, Co-CEO of VOK DAMS worldwide, has been appointed to the jury of the…

BEA WORLD 2026: JUST A FEW WEEKS LEFT FOR EARLY BIRD EVENT ENTRIES AND SUPER EARLY BIRD DELEGATE PASSES

Until July 31st, you can save €300 on the standard price of the Delegate Pass…

AFRICA – INTERNI AND ICE JOIN FORCES FOR ITALIAN SMART LIVING 2026 IN ADDIS ABABA: A STRATEGIC SHOWCASE FOR ARCHITECTURE AND MADE IN ITALY IN AFRICA

The event, focused on innovation and excellence in furnishing, aims to connect institutions and businesses…

US – THE LEGO GROUP AND FIFA UNVEIL A GIANT REPLICA OF THE WORLD CUP TROPHY AT ROCKEFELLER PLAZA TO INAUGURATE THE FAN ZONE

The brick brand and football’s governing body have inaugurated an impressive sculpture of the famous…

POLAND – LEGACY AND ACCESSIBILITY PROJECTS: MEET THE WINNERS OF THE GDS AWARDS IN POLAND (PURE INSPIRATION!)

Legacy and accessibility projects took center stage at the 2026 GDS Awards, the awards presented…

SPAIN – MCI GROUP ESTABLISHES ITS GLOBAL AI DEVELOPMENT CENTER FOR THE MICE SECTOR IN SPAIN

Spain will become the hub from which MCI Group will develop the artificial intelligence solutions…

WORLDWIDE – VOK DAMS WINS “ORGANISER OF THE YEAR (AI ADOPTION AND INNOVATION)” AT THE EVENT TECHNOLOGY AWARDS: AI EDITION

VOK DAMS worldwide has won the "Organiser of the Year (AI Adoption and Innovation)" award…

SPAIN – SPAIN, AN INTERNATIONAL EVENTS POWERHOUSE: THE BILLION-EURO INDUSTRY BOOSTING THE COUNTRY’S BRAND WORLDWIDE

Behind every major event are thousands of professionals, months of planning, and an industry that…

SECURE YOUR SPOT AT BEA WORLD FESTIVAL 2026: SUPER EARLY BIRD TICKETS AND AWARD ENTRIES NOW OPEN!

The countdown to the most anticipated global event in the live communication industry has officially…

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