Nationality:
France
Client company:
PARIS 2024
Organising company:
Paname24
Year:
2024

Special Prizes

Gold ex aequo ICONIC GRAND PRIX AWARD
Gold PRESS AWARD

The Event

THE CEREMONY OF FIRST TIME/ A WORLD PREMIERE TO WIDE OPEN THE GAMES

100 years after the last edition of the Games in Paris, the Paris 2024 Olympic and Paralympic Games carried the ambition of marking a turning point in the history of the Olympic Games through a promise made to the whole world: “Let’s open the Games wide” . An invitation to come and experience unique emotions together, to bring a breath of modernity and daring to the Games, by taking sport out of its usual spaces and creating moments shared with as many people as possible.
The opening ceremony of July 26, 2024 constituted the embodiment of this vision: the most watched sporting sequence in the world and a major vector of the success of the Games among audiences; it should allow to bring together audiences and mark memories around an extraordinary spectacle, to promote France at an international level, to launch the dynamics of the Games and to constitute a major material and intangible heritage.
Key figures:
– 300,000 spectators
– 1.5 billion estimated viewers
– 6,824 athletes

The format of the Opening Ceremony, imagined by Thierry Reboul and Thomas Jolly, produced by Paname24 defined itself as a major innovation by its own:

? The first time that an Olympic Games opening ceremony has moved beyond the stadium and into the heart of the host city, Paris, with the river as the main backdrop.
? First time that a ceremony is accessible to as many people as possible, with nearly 300,000 spectators along the route,
? First time that the traditional course of the ceremony has been disrupted: the show, the parade of athletes and the protocol speeches are one.
A new paradigm for the olympic ceremony, playing without the unity of time or space, with new forms of storytelling
– 4 hours of shows over 6km of course and 18km of technical areas
– 20,000 staffs
– 124 tribunes & 80,000 seats
– 85 parade boats and 122 technical boats
– 3,000m2 of stage spaces+ 1500m2 floating+ 1200m2 on the roofs

Live Presentations