BBVA’s 2nd Sustainability Summit: A high-impact event for global leaders to discuss sustainability and financial inclusion, featuring innovative experiences and advanced technology to inspire action.
The objective of BBVA’s 2nd Sustainability Summit was to position the bank as a global leader in sustainability and financial inclusion. The event aimed to engage key stakeholders, high-level executives, and industry experts in meaningful discussions on how to tackle current environmental and social challenges. Participants were encouraged to exchange ideas, collaborate, and explore innovative solutions that align with BBVA’s sustainability goals. The event also aimed to strengthen relationships with thought leaders and the media, increasing brand credibility and reinforcing BBVA’s commitment to driving positive change. Post-event, the goal was to inspire participants to adopt sustainable practices, support BBVA’s initiatives, and collaborate on projects that promote financial inclusion. The summit sought to empower attendees to become advocates for sustainability, reinforcing BBVA’s position as a forward-thinking organization dedicated to a greener, more inclusive future.
The creative concept focused on making sustainability a visually immersive experience through innovative technology. We transformed the venue with an interactive LED cube and a 15×3 meter LED stage with staggered panels that created depth and visual impact, enhancing storytelling during keynotes. Dynamic content flowed seamlessly across the setup, adapting to each discussion. Advanced live streaming connected global audiences for real-time participation. Breakout sessions featured custom visuals and animated presentations to boost engagement. A zero-waste policy, eco-friendly materials, and modular set designs reinforced BBVA’s sustainability goals. We created audiovisual content as an opening video and dynamic keynote presentations. Live music and visuals.
