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SPAIN – The 2nd Edition of the AEVEA AWARDS: A Night of Celebration, Collaboration, and Recognition

SPAIN – The 2nd Edition of the AEVEA AWARDS: A Night of Celebration, Collaboration, and Recognition

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The second edition of the AEVEA AWARDS once again took place at the stunning Gran Teatro CaixaBank Príncipe Pío in Madrid, where 600 industry professionals were transported back to the 80s with a retro-inspired aesthetic.

One of the least surprising yet most exciting moments of the evening was the “Best Project of the Year” award going to Experientia, Burson, and Teammate for their work on America’s Cup and Emirates Team New Zealand (America’s Cup E-Series). The industry is finally embracing a powerful truth: great ideas become even greater when agencies collaborate. Collaboration is not just a trend—it’s winning awards!

Among the evening’s highlights was the Honorary Award, presented to Eric Mottard, CEO of Grupo Eventoplus, in recognition of his energy, vision, and dedication to transforming events from simple gatherings into unforgettable experiences.

A Night of Red Carpets, Live Music, and 80s Nostalgia

The AEVEA AWARDS gala was a true spectacle, hosted by singer and composer Ana Guerra, with musical direction by Víctor Elías and performances from Guerra herself, alongside two legendary 80s bands, Modestia Aparte and Javier Gurruchaga.

A 14-meter-long red carpet welcomed notable guests, including Antonio Vaquerizo—who engaged the audience with an interactive music quiz—Vanesa Romero, José Corbacho, Ivonne Reyes, Álvaro Muñoz Escassi, Manu Tenorio, Miriam Díaz Aroca, Javier Callejo, Ramón Fuentes, Nuria Fergó, and Luis Larrodera.

The evening concluded with an elegant cocktail reception by AGA Catering at Sala Art, within the historic Estación del Norte venue.

Equipo de Experientia durante la gala de los AEVEA AWARDS 2025 1

Experientia Takes Center Stage with 5 Awards

This year’s edition featured 12 award categories, celebrating excellence in event organization across various disciplines. Here are the winners:

Best Design

  • Grupo Absolute & beon.WorldwideAndalusian Crush (Andalusia Pavilion at FITUR 2024), for Turismo Andaluz.

Best Sports Event

  • Experientia, Burson & TeammateAmerica’s Cup & Emirates Team New Zealand, for America’s Cup E-Series.

Best Trade Show Presence (Tie)

  • Sr. Goldwing & ExperientiaVincci Suite, for Vincci Hoteles.
  • Grupo Absolute & beon.WorldwideAndalusian Crush (Andalusia Pavilion at FITUR 2024), for Turismo Andaluz.

Best Congress Organization

  • Sr. Goldwing & ExperientiaEcoembes Circularity Day 2024, for Ecoembes.

Best ESG Experience

  • El Baúl de las PiquéNo nueva colección by Moisés Nieto x Wallapop, for Wallapop.

Best Young Talent Project

  • Bárbara Sogo MonteroVibve Podcast: A festival on the power of sound creation, for Universidad Europea Miguel De Cervantes & PODIMO.

Best ROI & Effectiveness

  • Grupo Absolute & beon.WorldwideAndalusian Crush (Andalusia Pavilion at FITUR 2024), for Turismo Andaluz.

Best Low-Cost Experience

  • beon.WorldwidePresentation of “The Pillars of the Earth: The Musical,” for beon.Entertainment.

Best Creative Concept

  • GROW COMUNICACIÓNVacunarte: The Art of Caring, for GSK.

Best Experiential Strategy

  • CASANOVAEating with Your Eyes, for XIAOMI.

Best Cultural Event

  • AVANT EVENTS550th Anniversary of the Proclamation of Isabella I of Castile, for the City of Segovia.

Best Brand Legacy

  • Interprofesional del Vino de España (OIVE)by Experientia & Binocular Room.

Honorary Award

  • Eric Mottard, CEO of Grupo Eventoplus.

Best Project of the Year

  • Experientia, Burson & TeammateAmerica’s Cup & Emirates Team New Zealand, for America’s Cup E-Series.

Congratulations to all the winners! The AEVEA AWARDS 2025 once again proved that creativity, strategy, and collaboration are at the heart of exceptional events.