SPAIN – The winners of the EventoPlus 2011 award came down on the field at Santiago Bernabeu

The cocktail Vilaplana, offered at the centre of the pitch that hosts the football matches Real Madrid plays, welcomed the guests, greeted by the scene of Team Tools illuminated by Power AV.

06The showman Marcos Canas, presenter of the evening, and the actors of MEF, executed a parody of the popular sports show “Carrusel Deportivo” by placing the reporters in the audience and announcing each category through entertaining sketches, engaging for the public in the stands.

06The assistants invited the guests to sit in the stands that were signalled by orange and black postcards that, once raised above the spectators’ heads, made up the award’s logo. On each seat there were also nice branded scarves with the award’s logo to whirl in rhythm with the music each time the presenter requested it. The soundtrack, the fast-paced rhythm and the high stakes did the rest. The impact of the location was striking and the laser from the special effects company Paraddax Show and the luminous sphere Airstar served as the backdrop. 

The party then continued at the centre of the field until late at night.

Here are the winners:

Best Celebration/Festivity
La Despensa (Calle adidas Originals)

Best Product/Service Launch
Grupo Eñe de Comunicación (Presentación FIAT 500)

Best Promotional Event
apple tree communications (You should be in Barcelona right now, Spanair)

Best Incentive/Team Building
Shackleton (Vodafone Fight Night )

Best Congress/Convention
Quum Comunicación (48 horas)

Best Low Budget Event
Leo Burnett Iberia (La Sastrería de Mr. Lee)

Best Sustainable Event
Divertia Smile Company (The European Recycling Party)

Best Sports Event
Ultramar Event Management & TUI España (TUI Marathon Palma de Mallorca: El Maratón Verde)

Best Cultural Event
Alzara Grupo de Comunicación (XII Festival del Habano)

Best Staging/Set Design
Leo Burnett Iberia (La Sastrería de Mr. Lee)

Best Audio/Video/Lighting Production
Sono (Pabellón de España – Expo Shanghai 2010)

Best Hotel/Location
Shackleton (ÁGORA 2010 América Latina)

Best New Product
bcntalks (Un nuevo modelo para la cobertura de conferencias y congresos)

Best Direction
Sintonizart & MCI (Miradas a Barcelona, Convención internacional HP)

Best Catering
Food & Mambo (Cena de Mecenas de la “Fira de Tarrega”)

Special Awards
Shackleton (Equipaje inesperado)
Sono (Pabellón de España – Expo Shanghai 2010)

Evento Plus Award 2011
Dicom (SEAT International Dealer Congress)