FRANCE – Denis & Co by Australie for A.T. Kearney
The event subsidiary of the advertising group Australie was chosen by the leading global management consulting firm to organize an event in Cannes for its 1.080 English-speaking employees coming from 33 different countries.
A.T. Kearney, leading global management consulting firm, has chosen Denis & Co by Australie, the event subsidiary of the advertising group Australie, to bring together, for the very first time, in Cannes, its 1.080 English-speaking employees coming from 33 different countries.
To attend to this creative and logistic challenge, the agency imagined a unique blend of team-bulding events with three highlights : a conference in the Louis Lumière Auditorium, a Gala-party at the Palm Beach and a custom made animation on the theme of cinema.
In groups, participants took part in a one-off event taking them through all the stages of an American superproduction : experience a real movie-cast, participate in a rehearsal session conducted by professionals, discover what is happening backstage (with make-up and hairdressing workshops), learn how to dance and do stunts, shoot scenes under the guidance of a real film-maker, and screen the movie the same evening over dinner.
A challenge that was met with great success.