An immersive multimedia installation celebrating the power of water, and one of the must-see events at Milan FuoriSalone 2024, taking place from April 16-21 at SuperstudioPiù.
An experiential journey aimed at celebrating the brand’s 150th anniversary and showcasing its expertise within a context of innovation and creativity, such as Design Week. A particularly ‘Instagrammable’ installation capable of engaging emotionally and creating an incredible photo opportunity, encouraging the sharing of the experience across social networks.
A multimedia installation that transports visitors to an imaginative landscape where water takes center stage, along with the brand, whose history is tied to water. Engaging and captivating, Waterscape offers an incredible photo opportunity, highly Instagrammable as the visual impact of the installation instantly triggers the desire to capture it. The concept draws inspiration from Descension, an artwork by Anish Kapoor, which recreates a vortex of water in an endless, hypnotic motion. The term Waterscape transcends its literal meaning to become synonymous with a panorama where water, as a driving force, gives life to everything. The vortex symbolizes both power and control, in an infinite motion that celebrates water and Geberit’s mastery over it.
