News

Bea World Turns 20 and Celebrates with a Special Print and Digital Publication
In 2025, the Bea World Festival reaches a prestigious milestone: the 20th edition of the international award dedicated to events and live communication. For two decades, it has showcased and celebrated the creative excellence of a constantly evolving industry, establishing itself as the global benchmark for brand experience professionals.
Over the years, Bea World Festival has documented, honored, and anticipated the transformations of a market that remains a key strategic pillar for experiential marketing. From its most exciting seasons to its most challenging moments—such as the pandemic, which nonetheless sparked a wave of innovation—the event industry has demonstrated resilience, creativity, and adaptability.
Today, Bea World enters a new phase of awareness, ready to face future challenges with a broader, more sustainable, and forward-looking vision. The 20th edition not only marks a major milestone but also signals a fresh beginning—an entry into a new dimension with the same core mission: to create authentic connections between brands and people through engaging, memorable, and responsible experiences.
To properly honor this anniversary, ADC Group is launching a special publication—available in both print and digital formats—to retrace the Festival’s evolution and celebrate the key players who have participated and won throughout its 20 editions.
The publication will be distributed during Bea World Festival on 21–22 November 2025, and will also be available online. Its contents will be featured in the official Bea World newsletter.
A total of 30,000 copies will be distributed—5,000 printed, and the rest in digital format—to opinion leaders and communication professionals worldwide, including CEOs, marketing and communication executives from major international brands. It will also be sent to heads of PR and communication agencies, as well as top industry suppliers.
Contents of the Publication
The History
Where the idea was born, the participation of agencies over the years, the milestones leading to the 20th anniversary, and the goals for the next 20 years.
Event Legends
The most awarded agencies at BEA WORLD share their winning strategies in live communication, highlighting the key projects that led to their success. The publication will include a full profile of each agency—structure, divisions, key figures, client portfolio, turnover, and team size.
Creativity Trends
A year-by-year journey through the winners of each edition, with insights from jury presidents and winning agencies analyzing the awarded projects and the creative spirit of their times.
Market Evolution
Yesterday, today, and tomorrow. Based on available research and expert insights, this section explores how the events industry has evolved over the past 20 years—both quantitatively and qualitatively. Topics include creativity, brand-consumer relationships, and collaboration between clients and agencies.
Partners
No successful event happens without the partners who provide destinations, venues, technologies, and expertise to bring visions to life. These partners operate across various sectors, including audio/video, digital technology, and more. Through their voices, we will explore the trends and innovations shaping the future of the events industry.
Entries 2025
A full list of the projects submitted to the 20th edition of the Bea World Festival 2025.
Don’t miss this unique opportunity to be part of the BEA WORLD FESTIVAL 20th anniversary celebration!
Secure your spot now and make an impact on the global stage through:
- EXCLUSIVE VISIBILITY – Position your brand alongside the most innovative players in the global events industry.
- TARGETED AUDIENCE – Reach a curated network of event organizers, corporate decision-makers, and agencies seeking top-tier partners.
- ONGOING PROMOTION – Your presence in this special edition ensures long-lasting visibility among key stakeholders, even after the festival.
- DIGITAL & PRINT REACH – Maximize exposure across multiple channels with both printed and digital formats.
- HIGH ENGAGEMENT – Be featured in BEA WORLD FESTIVAL’s communication campaigns, newsletters, and social media promotions.
- PRESTIGE & CREDIBILITY – Stand out as a key player in the most prestigious celebration of creativity and industry excellence.
- MARKETING BOOST – Take advantage of premium opportunities like featured articles, special mentions, and personalized promotional content.
- COMPETITIVE EDGE – Differentiate your brand and attract high-level business collaborations and opportunities.