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ITALY – Wired and MINI inaugurate the exhibition ‘WOW – Images from the Future’

ITALY – Wired and MINI inaugurate the exhibition ‘WOW – Images from the Future’

To celebrate the new issue, Wired in collaboration with MINI organized two important photographic exhibitions: the first one will be held in Milan at the Triennale from April 20th to May 18th and the second one will be in Rome at the Maxxi Museum from 23rd May to 25th June.

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For the first time, the new issue of Wired Italia will be a collection of spectacular shots and, for this occasion, the brand, which is always synonymous with innovation, technology and research, has organized an important photographic exhibition titled ‘Wow – Images from the Future’. This project was created in collaboration with MINI to promote the launch of the New MINI Countryman Plug-In Hybrid.

The exhibition will be set up with a selection of beautiful images taken from the new issue of the magazine and coming from different places in the world. Images depicting the latest innovations, featuring artists such as Mattia Balsamini, Alex Beck, Obert Benson, Philippe Braquenier, Daniel Brown, Nicola Galli, Sean Lemoine, Spencer Lowell, Etienne Malapert, Benedict Redgrove, Craig Ward, Dan Winters, Patrick Witty and others. The exhibition, completely free, will be held at the Triennale of Milan from 20th April to 18th May and at Maxxi in Rome from 23rd May to 25th June.

From the latest researches on robotics and artificial intelligence from Boston’s Massachusetts Institute of Technology (Mit) to sites and technologies that retain all of Earth’s data, from algorithms that can design the cities of the future to the most futuristic but real means of transport: an explosion of photographs with the ambition of interpreting the change that language is experiencing in these years of digital communication.

The exhibition will also have a digital soul: thanks to interactive monitors, people will have the chance to rate their favorite pictures, share them on social networks and appreciate the other shots included in the paper version of Wired Italia, with all the information needed to get to know better the subjects of the photos.