GERMANY – Vok Dams successful at Gala Awards 2016
The project Volkswagen Financial Drive convinced the international judging panel of the awards that took place on 14th January at Orange County Convention Center in Orlando.
Over the past few years, Vok Dams can look back on winning several Gala Awards, which are awarded annually at one of the most important international conferences of the event industry, The Special Events (TSE).
This year, too, the judging panel in Orlando, Florida, awarded one of the sought-after accolades to a Vok Dams project – “Volkswagen Financial Drive”.
The aim of the distinguished project was to fill with life the claim of Volkswagen Financial Services (VW FS) “The Key to Mobility”. Vok Dams created an attractive brand-experience world, in which the visitor could experience the VW FS products and services close-up in and in an entertaining manner. Highlight was the interactive installation “Finanz Drive”, which combined the most modern digital communication technology with the impressive exhibition architecture.
This award once more confirmed the creative ability of the agency for events and live-marketing when it comes to communication in space.