Bea World Festival
Mazagrande Promo Tour
  • Event Effectiveness & ROI

Mazagrande Promo Tour

Nationality:
Slovakia
Client company:
Tchibo
Organising company:
CREATIVE PRO
Year:
2018

The Event

Tchibo, a well established coffee brand was entering the Slovak market with it’s new brand Mazagrande. This product is creating a whole new segment of coffee lemonades. The client’s brief was to design a promotional tour through the whole Slovakia focusing on maximizing the product brand awareness and sampling or trial contacts.

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