DENMARK – Jonas Wilstrup new head of Copenhagen Convention Bureau

DENMARK – Jonas Wilstrup new head of Copenhagen Convention Bureau


Current political director of the Danish Horesta, Jonas Wilstrup (image), will be the new Convention Director at Wonderful Copenhagen, making him head of the Copenhagen Convention Bureau.

Wilstrup joins the team directly from his most recent position as political director at Horesta (an organization for hotels and restaurants). In his new role, he will have the task of cementing Copenhagen’s position as a leading meeting and convention city.
Copenhagen is currently eighth in ICCA’s list of the world’s most successful congress cities.

Since 2011, Wilstrup has been the political director of Horesta, with responsibilities including lobbying effort, eco-labeling and exports. He came to Horesta from a position as head of the Executive Secretariat of the Danish Enterprise.

”In recent years, Copenhagen [has built] new hotels and facilities, sharpened the green profile and expanded infrastructure,” Wilstrup said in a statement. That the Danish capital is also internationally known for being a city with a high quality of life, including high levels of education, means that we can not only maintain but also develop Copenhagen’s position as the host city for major international meetings and conventions.”

Jonas Wilstrup will be responsible for securing business worth billions to Copenhagen. Last year, Wonderful Copenhagen Convention Bureau won 57 international conventions to the city and, with them, a tourism-related revenue of more than one billion danish kronor. Signed orders for 105 international conventions are already enrolled in the order books for the coming years, 27 of them having more than 2,000 participants each. In total, almost 220,000 participants with 985,000 room nights booked, giving a tourism related turnover of 3.2 billion Danish kronor.

Jonas Wilstrup will assume his new position on January 1, 2014 and succeeds former congress manager Steen Jakobsen, who will depart for a new job as head of the Dubai Convention Bureau.