Bea World Festival

Geeske Doeve

Biography

Head of Events Europe & UK at TATA CONSULTANCY SERVICES (TCS)

Geeske joined Tata Consultancy Services (TCS) in 2015 and in 2017 she was appointed Head of Events Europe & UK. Geeske is based out of Amsterdam, the Netherlands.

TCS is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for the last fifty years. A part of the Tata group, India's largest multinational business group, TCS has over 600,000 employees in 50+ countries. TCS was one of only 13 organizations worldwide that received the Global Top Employer designation, thanks to its advanced digital up-skilling and local hiring practices across the globe that continue to attract and build a diverse workforce.

In her role, Geeske leads a multi-cultural team and is responsible for the strategic and operational planning of the corporate flagship events and partnerships in the region. Whether it is the annual TCS Summit in Europe, strategic partnership activations at the World Economic Forum, or the new ways of working with pivoting from physical to digital and hybrid, Geeske and her team maintain a central focus on delivering an engaging, high-level client experience.

After working in the hotel industry for 4 years, Geeske brought her experience to the marketing & events industry and has delivered events for the past 14 years. With events being her passion, she brings a variety of expertise to the table with her background in hospitality, planning, marketing communications, campaigns, and marketing.

Geeske in a few Tweets

An award-winning project in the new post pandemic context must… "be creative, innovative, diverse, and sustainable"

My advice to the nominees is... "Stand out and be proud! Show and proof why you should win."

“Live Free” is Bea World 2022 Claim. What is live free for you? "Live free, live your life to the fullest, and live it with an open mind."

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