Head of Events

Paola Capaldi


Paola’s star sign is Capricorn and Dragon in China. Paola is Italian but she was born in Brussels.
She is a Communications & Events Manager with more than 30 years of experience in multinational corporations. Paola has always had a passion for communications, especially establishing from scratch a strong and positive image of a company. She has developed a strong experience and expertise in new technology media. She is perfectly bilingual (French and Italian) and she speaks fluent English. She knows quite well Spanish and understands much of Russian. She has lived and studied in several countries.
Since 2005 Paola is responsible for the Events Team within Proximus (Historical Telecom Operator in Belgium) which acts as an “internal event agency” for the business units. Her main objective is to elaborate & implement the strategy of the events communication plans by delivering the concept & organization of all events towards 3 main target groups: residential customers (image & street/promotion actions to generate leads & sales); professional customers (networking & commercial events to maintain relationship & generate sales); employees (to inform & motivate the internal work forces). Delivery of +/- 200 events (in-person + hybrid) per year with a management spending of +/- 3 mio€/per year.

Paola in a few Tweets

An award-winning project must…  "create emotions making the jurors immediately say “wow”".

My advice to the nominees.. "get straight to the point giving the objective,the return on investment, and how distinctively you got to it".

A quote about your past experience at Bea World..."It is like to open a window on new cultures, other habits and customs and different ways of thinking and acting".

Other jury members