UK – Game Of Thrones White Walker invades London
To celebrate the release of the fifth season of the cult series, HBO Entertainment in collaboration with Premier sent a ghostly character in the capital’s streets, on the Tube and at London’s iconic landmarks.
Londoners were surprised to see a Game of Thrones White Walker prowling the city streets, on the Tube and visiting iconic landmarks including the Tower Bridge and the Tower of London.
The stunt was organised by HBO Entertainment in collaboration with Premier to celebrate the release of season five of the cult series on Digital HD.
This initiative follows last week’s brand activation at Belfast Zoo, which announced the arrival of an animatronic dragon on 9th June.