FRANCE – Magic Garden organizes the H&M Loves Paris Fashion Week
Once again H&M and Magic Garden collaborated to create an unforgettable event: in fact, the brand chose the agency to orchestrate the evening H&M loves Paris Fashion Week at its flagship on the Champs-Elysées on March 4th, 2015 in the French capital.
Magic Garden was responsible for organizing the evening H&M loves Paris Fashion Week as part of the défilé that was held at the Grand Palais for the reveal of the new H&M Studio Fall Winter 2015/2016 collection.
For this occasion, the brand’s flagship on the Champs Elysees (more than 700m²) was entirely dedicated to the event: 500 guests gathered at the store and had a preview of the collection.
To entertain them, a DJ set and live performances by Pedro Winter and Breakbot, the broadcast of the défilé at Grand Palais and many other surprises.