Bea World Festival

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Bea Italy 2011 Third Place – Sony Ericsson 100% Android

_MG_0150.JPGThe event transformed one of the smallest towns in Italy, Villa Biscossi (Pavia), into the “Best Connected Town” thanks to the 100% use of Android smartphones. Following a “glocal” goal, the functionality of an “easy to use” technology was demonstrated to all the inhabitants, who received for free a Sony Ericson Xperia to connect and cancel distances.


You can see the video of the event by clicking on this link.